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For the 3 customer segments for which you described the underlying problem or need earlier; now write down the fail-metric and the success metric for each customer segment.
The fail-metric is the point below which it makes no sense to further spend time on this customer segment.
The success-metric is the point above which you are sure that the customer segment has the problem you are going to solve and you should definitely focus your efforts on this segment (a minimum of 30% is recommended).
This response will be awarded full points automatically, but it will be reviewed and possibly adjusted after submission.